Yorkshire-based marketing agency Paladin Marketing has recruited Shannon Liu to its growing team of marketing professionals.

Shannon joins Paladin’s Huddersfield office as social media manager having worked in-house in the recruitment sector and in agencies in Leeds.

She has a wealth of on and offline marketing experience including organic and paid social media, brand strategy, personal branding and campaign management.

Shannon will work on a range of Paladin accounts across sectors such as retail, fashion and professional services with a specific focus on sports marketing.

Paladin managing director Alisdair Straughan said: “I am delighted to welcome Shannon to Paladin. She has the right mix of in-house and agency experience and the right skills to help us do more for our clients.

“We are growing rapidly and Shannon will play a key role in the next stage of the Paladin journey.”

Shannon added: “It’s a pleasure to join the talented team at Paladin Marketing to support the company’s continued growth.

“Alisdair has a wealth of knowledge and experience to share, alongside my experience both in-house and agency. I am excited to work closely with the clients to generate impact and add a creative flair to their marketing and social media strategies.”

Paladin’s areas of expertise include digital marketing, branding and sponsorship. They work directly with brands in Yorkshire and London, as well as white labelling their digital services for other UK-based agencies.