Leading Software as a Service (SaaS) firm, Adventoris, is celebrating a record 18 new client wins as it closes quarter one with a bang.

The Huddersfield-based business has secured nine food and drink brands from across the UK, alongside new customers in pet care, electrical wholesale, automotive testing, industrial equipment, vending, salon supply and consumer goods, as demand accelerates for digital tools that simplify and scale B2B sales.

The wins include Beyond the Bean Ltd, Chetan Wholesalers Ltd, George Anderson & Sons, J Hull Wholesale Ltd, Lancashire Farms Ltd, Pathos Continental Foods Ltd, Premier Produce Scotland Ltd, Uniontrade S.P.A, and Yates IOW Brewery Ltd alongside EAF Group Ltd and MPM Product Ltd, F E P Hexham, Anthony Best Dynamics Ltd, Innerglass Ltd, Refreshment Systems Ltd, Premium Salon Brands, DOLD Industries and Thermos UK.

Adventoris has seen growing demand for its flagship platform, SwiftCloud, which helps businesses save time, reduce manual order processing and increase both monthly sales volumes and average basket values.

Speaking about the new contracts, Adventoris’s founder and CEO, James Clarkson, said: “We are proud to have entered the new year on such a high with 18 new clients coming on board. We are excited to get started and revolutionise their B2B sales and ordering processes.

“We will be rolling out a new look and feel for our SwiftCloud app this year too, alongside new AI capabilities to maximise efficiency and improve user experience so can’t wait to boost both new and existing client platforms with these new features.”

SwiftCloud enables clients’ end users to place orders 24/7, browse products, contact the company and access technical information whenever is convenient for them on a fully branded, customised portal.

SwiftCloud’s 40-strong team supports over 220 clients worldwide including household names such as Pepsi Co., STAEDTLER and AG BARR.