Huddersfield communications agency KC Communications has announced it has rebranded as Wild PR, in response to a growing remit for clients to undertake digital PR and content creation.
The agency, set up by Katrina Cliffe in 2014, was originally established as a freelance consultancy service before rapidly growing to a point where staff were needed to meet project delivery.
During the past 18 months, the agency has added five staff to its headcount, including its two latest recruits Mollie Earnshaw who has joined as senior digital PR executive and Leah De La Hunty as digital marketing executive. The new appointments take the agency headcount to nine.
Explaining the move, founder and managing director Katrina Cliffe said: “Choosing the name KC Communications was the easy option when I set out on my own journey, but having grown at a rapid rate, it’s been an identity that hasn’t sat well with me for a number of years.
“Going through the events of the past couple of years really made me reconsider my vision for the business and in particular, about what we do, what we want to achieve, who we want to do it with and most importantly, who we are.
“We spend every day coming up with wild ideas to help our clients achieve their wildest ambitions so it was only natural that Wild PR seemed to be the perfect name for the agency.”
The rebrand has been undertaken by Mirfield-based Fishtank Agency and will see a new website unveiled in the coming weeks.
Wild PR’s clients include Specialist Glass Products, Bramleys, Heald, The Nappy Gurus, Conscious Youth, Primed Pharmacy and Mindwave amongst others.